Our conviction

Innovation rarely fails for lack of ideas. It fails between the strategy and the value. We work in that gap — with a method, a network of leaders, and startups we build ourselves.

Engine 01 / 03

Advisory

Strategies we de-risk

We turn AI ambition into measurable results: what to do, how to do it, and who should do it.

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Offer 01

1-Day AI Sprint

One day to map where AI creates value in your organisation, then an executable roadmap. Do more with less.

Offer 02

Strategy Advisory

We bring top leaders from other industries, drawn from our ecosystem, to stress-test your strategy before you commit.

The same method structures the go-to-market, organisation and roadmap of our own ventures.

Engine 02 / 03

Ecosystem

Leaders we convene

Since 2021, our podcast and roundtables have convened innovation leaders across industries and countries — and turned conversations into initiatives.

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5years of ecosystem
650+leaders convened
105K+views
25+cross-industry initiatives
Summit · Marrakech · 2027

EXEC70

70 leaders, behind closed doors — to sign cross-industry consortiums, with Morocco at the centre.

Marrakech was founded in 1070. Each consortium signed there is a first stone.

Discover EXEC70
Leaders from
NASAAirbusAD PortsStability AIBNP ParibasIBMAir FranceServier
Engine 03 / 03

Ventures

Startups we build

We co-found with sector reference experts, and take ventures from concept to market on shared, proprietary technology.

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How a venture grows
  1. Idea

    A raw insight, written down.

  2. Concept

    Desirability, viability, feasibility. A name, a landing page, a proof of concept, first beta testers.

  3. Startup

    Trademark protected, team mobilised, MVP in production.

A venture moves up only when every item of its gate is checked.

The flywheel

Each engine feeds the next.

  1. 01Advisory

    Advisory de-risks strategies — and spots the problems worth building a company around.

  2. 02Ecosystem

    Ecosystem brings the leaders — experts, partners, board members and investors.

  3. 03Ventures

    Ventures turns them into companies — and each one becomes proof for the next strategy.

Steve Rader

“Ayoub KARIM, founder of EXECINNOV, is an impressive entrepreneur who is committed to getting making innovation happen. I look forward to the contributions and impacts that Ayoub will make in our world.”

Steve Rader Former Open Innovation Leader · NASA
About EXECINNOV

We accelerate AI & innovation. Together.

Milestones
  1. 2021
    The podcast
    An ecosystem starts
  2. 2025
    The company
    Incorporated in Casablanca
  3. 2026
    The ventures
    First startups to market
  4. 2027
    EXEC70
    Marrakech
Contact

Three engines. One flywheel.

Tell us where you want to go — strategy, leaders or a venture. We'll route you to the right engine.

EXECINNOV · Casablanca — Paris © 2026 EXECINNOV